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Historic buildings, monuments, wine cellars and theatre stages: the curtain of the history of Chianti Classico opens to offer Italian couples and foreigners desiring a destination wedding an original and prestigious location.
The number of structures that adhere to the town projects to multiply economic opportunities and valorize the territory through wedding tourism continues to grow.
The public–private network, born through the collaboration among local business operators, aims to develop spaces and conditions which favor wedding tourism.
It is an operation inaugurated by the Township of Greve, the ﬁrst Chianti territory to begin this activity through active agreements with the castles of Vicchiomaggio and Verrazzano.
The practice spread through the territory to San Casciano, Tavarnelle and Barberino, where there is a combined number of fairy tale locations (around 15 of them), which have been transformed into decentralized ofﬁces where weddings can be celebrated with a civil rite.
Barberino is the town that counts the largest number of places adapted to this function. An historic wine cellar, a 17th century Villa, a tower, a restaurant and a wedding hall are in some of the most prestigious areas of Barberino; Sant’Appiano, Petrognano and Prumiano.
These places have signed a contract with the local Trentanovi government. Presently, the Fattoria of Sant’Appiano offers the possibility of getting married in an historic wine cellar, built into tufo.
“Il Paese dei Campanelli” is the ﬁrst Chianti restaurant that will let couples unite in matrimony in their location in the village of Petrognano, where the Le Vedute winery has also adhered to the project.
The villa of Prumiano has begun collaboration as well as the recently added Villa, Torre il Santo.
The three year agreement foresees that the businesses give the Township the use of a space destined to hold a separate government ofﬁce which can celebrate civil marriage ceremonies in the ofﬁce.
Another interesting novelty is the addition of public places. Added to the town hall of Barberino, is the possibility of saying “I do” in the Pellegrini Palace, the Chapel of San Michele Arcangelo and in the Town Theatre, Regina Margherita in Marcialla.
There are 1870 beds available in the territory of Barberino, which has a population of 4000 inhabitants.
About 100 active structures offer a various and heterogeneous choice for tourists: based on farm stays, vacation house/apartments, room rentals, a campsite, and two hotels.